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  • How to influence locally

    It's easy to dismiss campaigning as a luxury, when voluntary organisations all over the country are facing increased demand on their services and increased pressures on funding and staff time. And sometimes it’s true that launching a big-scale attack is not the best strategy. But that doesn’t mean you can’t still motivate change. For some, campaigning and influencing might seem irrelevant, opaque or hopeless. But small charities can be successful influencers, and with a bit of know-how you can make a big difference.

  • How a Google Ad Grant gives you free advertising for your website

    Google Ad Grants are available only to eligible nonprofit organisations. The grant gives you up to $10,000 worth per month (around £7,500) of free advertising in Google searches. It can put your ads prominently in Google's search results, and give a big boost to your website traffic. You use the Google Ads (previously called Adwords) tool to create your ad campaigns. It takes skill and creativity, as well as a substantial time commitment to run well-performing ad campaigns.  

  • Social media

    This page is a guide to getting started with social media, and how to use it to help you reach more people.

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