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PLEASE NOTE: You are no longer able to sign in to Knowhow

As we prepare to move our content to our new website this summer, we're turning off the ability to sign in on and

To ensure members can still access everything they need, member content will be available to all users until the end of July.

Campaigns and awareness

Your target audience needs to know who you are, what you do and why they should engage with you. Use all available channels, from political lobbying and public campaigns to digital networks.

  • Campaigning and influencing

    An introduction to campaigning, as well as guidance on how to plan and carry out a successful campaign that will make a positive change...

  • Communications and the media

    How to ensure that you and your organisation are communicating effectively and making the most of media exposure opportunities.

  • Marketing and branding

    An introduction to marketing and branding issues for charities and voluntary organisations.