When |
Sep 18, 2014
from 09:00 AM to 04:30 PM |
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Where | Bridge Community Centre, Lucraft Road, Moulsecoomb, Brighton BN2 4PN |
Contact Name | Shahina |
Contact Phone | 02070093543 |
Attendees |
Staff members of Small Charities. |
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The importance to your organisation of a clear and concise Case for Support is vital to your success in securing donors. Simply put, telling a compelling story effectively, at the right time and to the right audience will have a huge impact on your ability to engage donors and raise funds to support your organisation.
The course will empower you to develop an inspiring internal document that creates a uniform message about why your charity is important, how you make a difference and what people can do to support or get involved.
At the end of this course you will be able to:
- Describe the purpose and key elements of a Case for Support, and how it fits with other organisational documents, strategies and plans
- Identify the different people involved with a Case for Support and get buy-in from key individuals.
- Build a content plan for your own Case for Support
- Develop the Case for Support – building around the content plan.
- Use appropriate language and tone, employing plain English strategies and donor-centred language.
- Communicate your Case for Support in different contexts.
Within this interactive session delegates prepare and deliver presentations to the rest of the group, help each other to deliver their organisation’s best selling points and leave with their Case for Support structure in place, ready to complete when they return to their organisations.