Cookies

We use cookies to help us provide you with the best experience, improve and tailor our services, and carry out our marketing activities. For more information, including how to manage your cookie settings, see our privacy notice.

OK

Skip to content. | Skip to navigation

Community-made content which you can improve Case study from our community

Media Training - London

Participants will understand how to prepare and package media stories and examine any issues that might arise. You will learn how to communicate your story in a way that sets the media agenda, positively promotes your organisation and improves public relations.
When Jul 12, 2016
from 10:00 AM to 04:00 PM
Where St. Lukes' Community centre, 90 Central Street EC1V 8AJ
Contact Name
Contact Phone 02073244775
Attendees The course is designed for people working at local, national or international level. The programme will help local government, not-for-profit, NGOs, Social Enterprises, NHS staff or a business looking to maximise the impact of their media activity. Whether you’re an experienced media officer looking for new ways to work or you’re looking to start a new media campaign, this day will give you the support you need.
Add event to calendar vCal
iCal

Participants will understand how to prepare and package media stories and examine any issues that might arise.  You will learn how to communicate your story in a way that sets the media agenda, positively promotes your organisation and improves public relations.

During the day you will look at how to make the media work for you. You will understand how media and journalism can increase the success of your campaign. 

 

The training day includes:

• What makes a story; when and where to place stories

• Knowing your audience

• Accessing, influencing and inspiring different demographics

• Messaging methods to feel confident in constructing media stories

• Media processes as you develop and ‘sell’ your story

• Writing skills (press releases, comment pieces, newsletters, publicity & letters to the editors)

• Social & digital media as a messaging and campaigning tool

• Dealing with negative media (crisis management) • Feeling confident in developing and evaluating a media plan

 

Costs

£425: Corporates & Large Businesses

£338: Large Charities, Small Businesses & Public Sector

£195: Smaller Charities (under 15 staff) and Individuals

 

Bespoke/Tailored courses can be arranged for groups at a date and location to suit you.

Concessionary rates are available for students, pensioners and the unemployed. Please contact training@talkaction.org for further details.

Prices include a hot Mediterranean buffet lunch & Fair Trade refreshments.

 

For bookings and information please contact us on:

Tel: 0207 324 4775

Email: training@talkaction.org

More information about this event…

Page last edited May 19, 2016

Help us to improve this page – give us feedback.