We use cookies to help us provide you with the best experience, improve and tailor our services, and carry out our marketing activities. For more information, including how to manage your cookie settings, see our privacy notice.


Skip to content. | Skip to navigation

We’ve made our member-only resources free to everyone because of the current situation. We think it’s important people have the guidance they need to run their organisations during this time.

If you want to find out more about how you can volunteer to help deal with coronavirus, see our volunteering and coronavirus page.

If you are looking for advice on coronavirus and your charity, please see our dedicated coronavirus page.

Community-made content which you can improve Case study from our community

How to get started with social media

There have been lots of guides written about the detail of using social media. Here we pull them all together.



The key to using social media is to think about your audience, resources, barriers and what you want to achieve. You need a strategy.

You also need to think about what channels are right for your audience. The CharityComms guide to social media for charities has an excellent guide to matching your audience to the appropriate channels.

Now you want to start using whichever channels you have chosen.

Further information

There are lots of guides which could be added here (for example on 4sq, evaluating success, using flickr). Please share ones which you have found helpful. If they don't exist why not write one.



Page last edited Apr 28, 2017 History

Help us to improve this page – give us feedback.