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How to make PR and fundraising work together

How to make PR and fundraising work together

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PR and fundraising are often thought to be intrinsically linked, but media coverage doesn’t guarantee an increase in donations.  So what is PR’s role and how can the two work best together?
PR and fundraising are often thought to be intrinsically linked, but media coverage doesn’t guarantee an increase in donations.  So what is PR’s role and how can the two work best together?
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AmazonPR ; CrisTiberian AmazonPR ; CrisTiberian ; WEditor ; chrism ; webtemp@ncvo-vol.org.uk ; markb@textmatters.com ; chrismilway@googlemail.com ; callum.westbrook@ncvo.org.uk
Description
delete: <p style="text-align: justify;"> insert: <p style="text-align: justify; ">

PR and fundraising are often thought to be intrinsically linked, but media coverage doesn’t guarantee an increase in donations.  donations.  So what is PR’s role and how can the two work best together?

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