If you’re new to charity communications or need to step back and take a fresh look at the way you've been talking to your stakeholders, then this course is for you. Learn how to reassess your comms plan - segment your audience, hone your messages, and get those important supporters on board!
- Communicating your charity's message - get the basics right (part 1) Video
- Communicating your charity's message - get the basics right (part 2) Video
- Communicating your charity's message - get the basics right (part 3) Video
- Communicating your charity's message - get the basics right (transcript for part 1) Microsoft Word Document (27 KB)
- Communicating your charity's message - get the basics right (transcript for part 2) Microsoft Word Document (26 KB)
- Communicating your charity's message - get the basics right (transcript for part 3) Microsoft Word Document (30 KB)
Course structure
- Who are you talking to?
- What's your message?
- How does it get you results?
Learning outcomes
By the end of the course you should be able to:
- articulate your mission and other key messages
- do a stakeholder analysis for your organisation
- draw your own comms plans for each stakeholder
- keep tabs on the important people
- use networking to extend reach and influence.
Still not sure? Watch a preview!
- Read a transcript of this video (Word, 23kb).
- Teaser video two is 2mins 21s (the full course is over 20 minutes long).
Find out about your trainer
Caro Hart has been working in the voluntary and community sector since 1983. She has been a volunteer, case-worker, trustee, trainer, manager, chair and chief executive at various times in that period, often simultaneously. In 2012 Caro set up Franklin Hart Consultancy, a not-for-profit interest company that offers support, resources and training to the third sector based on more than 30 years’ experience. If you need help with operational, governance or other issues get in touch with Caro at Caro.Hart@franklin-hart.co.uk.
Got a question or need more help?
- If you've got a specific question about this course email us on knowhow@ncvo.org.uk.
- If you're interested in face to face charity training, send an email to our consultancy team on consultancy@ncvo-vol.org.uk or have a look at the training courses we offer.
