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How to campaign: essentials of charity campaigning

This page is free to all
Whether you call it voice, influencing or advocacy, campaigning is an essential part of charities' work. All trustees should consider campaigning if it can effectively further their organisation's charitable objectives. This course gives you an insight into campaigning, helping you to create your strategy, evaluate your campaign and ensure you always work within the required legal framework.

Course structure

  • Introduction to campaigning
  • Keeping it legal
  • Creating a strategy for change
  • Is your campaign making a difference?

Learning outcomes

By the end of the course you should be able to:

  • understand the 'what', 'why' and 'when' of campaigning
  • ensure your campaign abides by the rules
  • create your strategy and evaluate your campaign

Still not sure? Watch a preview!

Find out about your trainer

Sarah Gilbert is chair of NCVO’s Certificate in Campaigning, and has worked with a wide range of organisations as a consultant and trainer in campaigning, strategy and impact. Sarah was a founding member of NCVO’s Campaigning Effectiveness programme and has written articles, books and designed tools to support people to run more powerful campaigns. Sarah also blogs about campaigning and is a mentor and coach to young campaigners. Her roots are in campaigning and policy work in the voluntary sector including successful campaigning on the Disability Discrimination Act.

Buy now!

Click on the 'Add to basket' button at the top of the page to buy this course or get all our training from £9.99/month with our StudyPass subscription.

Sign up now for the Certificate in Campaigning course

If you wish to improve your campaigning skills further why not get your Certificate in campaigning from the National Council for Voluntary Organisations? You'll learn how to make a greater impact with your campaigning with the support of expert tuition tailored to today’s campaigning environment.

Find out more about the Certificate in Campaigning.

Page last edited Sep 27, 2020

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Face-to-face training

We also run a range of classroom based courses on a variety of topics throughout the year.

See our events listing for dates.