We use cookies to help us provide you with the best experience, improve and tailor our services, and carry out our marketing activities. For more information, including how to manage your cookie settings, see our privacy notice.


Skip to content. | Skip to navigation

Community-made content which you can improve Case study from our community

Write a winning funding bid!

Win the funding your organisation needs with this free online training course. Our step-by-step expert guidance will help you make the perfect pitch to ensure bidding success in this difficult financial climate.

Watch for FREE!

With tough cuts and an uncertain future for the sector, Knowhow are pleased to offer this essential training package for free. We hope you find it useful.

Video one: the one-minute pitch

If someone walked into a room and offered a million pounds to the person who made the best one-minute pitch, what would yours be? Learn how to get into the mindset of your prospective funder to make your cause stand out.

Video two: the logic of your proposal (part 1)

You'll learn how to:

  • make a great first impression
  • make the need you're trying to address stand out
  • set out your 'theory of change'

Watch video two for free (6mins 3s).

Video three: the logic of your proposal (part 2)

You'll learn how to:

  • prove you're best placed to tackle the need
  • demonstrate value for money
  • end on a high note

Watch video three for free (5mins 8s).

Video four: top tips for bidding success

You'll learn how to:

  • decide whether or not to bid
  • make yourself look good
  • make it personal 

Watch video four for free (6mins 40s).

Further resources

Knowhow has teamed up with PA Consulting Group to offer you a case study illustration of a funding proposal (Word, 84.3KB). It is meant to give you an idea of the elements that you would need to include in your bid but it should by no means be viewed as a completed funding application. You would also need to attach a spreadsheet of indicative budget lines and flesh out your outcomes and impact.

About Tom Rowson

Tom Rowson is management consultant with PA Consulting Group. He specialises in higher education and works with universities on a range of strategic issues. Tom runs PA’s pro-bono proposal writing clinics in which charities and social enterprises receive one-on-one support with a ‘live’ funding bid from consultants at PA.

Want more training?

Have a look at our full list of screencasts. From measuring impact to digital communications, from leadership to outsourcing you have a whole range of voluntary sector training courses to choose from. More courses are added every month!

Page last edited Sep 13, 2017

Help us to improve this page – give us feedback.

Face-to-face training

We also run a range of classroom based courses on a variety of topics throughout the year.

See our events listing for dates.