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Strategy made easy: simple steps to producing your strategic plan

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Do you have a strategic plan that's gathering dust on a shelf? Are you about to write a new one or maybe your very first? Learn how to turn your plans into actions that will maximise your impact and will help you not just survive but grow!

Find out about your trainer, Caroline Copeman.

Course structure

  • What is strategy?
  • Why have a strategic plan?
  • The development and planning cycle.
  • Elements of the strategic plan and analysis tools.
  • Strategy integration into day-to-day activities.

Learning outcomes

By the end of the course you will be able to:

  • understand the benefits of strategic planning
  • create plans that meet your objectives
  • use planning tools to better understand your mission, environment, etc
  • identify what needs to go into your plan
  • create a strategy that can be integrated into your day-to-day work.
Strategy made easy: Part one
Strategy made easy: Part two
Strategy made easy: Part three
Strategy made easy: Part four

Further resources

You can download:

About the trainer

Caroline Copeman is a principal consultant with the Centre for Charity Effectiveness at Cass Business School. For the past 15 years she has been working on strategy and organisation development projects in the nonprofit sector. Caroline has also written and contributed to a number of workbooks and guides on nonprofit strategy.

Need more help?

If you would like to develop your strategic planning skills beyond this course, please discuss further training opportunities with Caroline at

Page last edited Nov 29, 2013

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Face-to-face training

We also run a range of classroom based courses on a variety of topics throughout the year.

See our events listing for dates.